schoesslers GmbH

One highlight of the presentation was the launch of the new ALCAR Webshop, a modern platform optimized for both desktop and mobile devices. The new system features a 3D complete wheel configurator and enables ALCAR partners to quickly search and order the entire product portfolio – from wheels and tires to tire pressure sensors, TPMS devices and accessories, as well as spare wheels.

Following the presentation, participants were invited onto the track, where, together with the instructors of Titi Aur Academy, they tested the tires under real driving conditions. The experience included a wide range of vehicles – from Audi RS4 and Mercedes-Benz A-Class AMG to Tesla Model 3 Performance, as well as Dacia Duster in the off-road section – all equipped with NEXEN tires such as N'Fera Sport, N'Fera Sport SUV, and N'Blue 4Season 2.

Throughout the event, partners also had access to the full range of NEXEN products available through ALCAR, including summer, winter, and all-season tires for passenger cars and light commercial vehicles. The competitive advantage of ALCAR WHEELBASE ROMANIA was also emphasized: local stock availability and fast delivery.

A special moment of the day was the drift session, where participants experienced the limits of performance in extreme conditions. The audience was particularly impressed by the presence of Alexis Stan, just 11 years old, the youngest officially licensed drift driver, who delivered spectacular demonstrations alongside his father, Răzvan Stan.

Through this event, ALCAR WHEELBASE ROMANIA reconfirms its commitment to supporting partners with high-quality products, fast stock availability, and relevant experiences that directly contribute to the growth of their businesses.

“Since the beginning of our collaboration in 2010, the partnership between ALCAR WHEELBASE ROMANIA and NEXEN TIRE has continuously developed into a strong relationship built on trust and performance. NEXEN tires stand out through a highly competitive price-to-quality ratio, while also being used as original equipment by some of the most important automotive manufacturers in Europe and Asia. Furthermore, the fact that most of the production takes place in Europe, at the Czech Republic factory, represents a key advantage in terms of availability and quality standards. We are confident that, together with our partners, we will continue to grow this brand on the Romanian market.” Alexandru Ciocâlteu – Managing Partner, ALCAR WHEELBASE ROMANIA

“Events like NEXEN Track Day are especially valuable for us, as they give us the opportunity to connect directly with our valued customers and partners in person. With the recent opening of our new branch in Romania, this moment is particularly important for NEXEN TIRE. It allows us to strengthen local relationships, better understand market needs, and further expand our presence in the region. Together with ALCAR WHEELBASE ROMANIA, we are committed to delivering products and services that combine performance, reliability, and strong value for our partners.”— Tim Jung, Managing Director, NEXEN TIRE Romania